I left Barry Comprehensive with 3 x B’s and 3 x C GCSEs. After enrolling in bricklaying at Barry Tech College to have a trade to fall back on whilst focussing on my Thai Boxing career. I qualified with an NVQ level 3 after a 3.5 year apprenticeship with Mowlem construction. Shortly after, I spent 11 months in Germany working as a general builder. In Dec 2000 I travelled to Australia traveling & working for 23 months, I then travelled to Tenerife, where I spent 1 year working in construction and entertainment. On my return I worked evenings and weekends in nightclub security whilst launching: Optimum Nutrition Wales (organic fruit & veg scheme). 8 Mile (open MIC nights). KES (Security, Training & Promotion agency) as well as a few more small startups. One of my passions in life is self development…I purchased my first ‘T-Robbins’ book and CD’s in Australia, these gave me a brand new perspective on life: I could create the person I wanted to be and design the life I wanted to live. My mother still lives on the same ‘tough’ council estate and in the same house that I lived in as a child, with many challenges that this negative environment provides I'm able to look back on my childhood fondly, yet appreciate that if I hadn’t developed my outlook as I did my life may have been radically different?

DON’T use my service if:

You are happy with incremental increases in sales, territory and market share!

Your organisation believes it is doing well, happy to coast and because your established believe its all OK!

You surround yourself with ‘YES’ people,

DO use my service if:

You’ve an idea that’s got potential and you need that heavy lifting to get to the next level

Your platform wants to 10 X its sales potential

I was fortunate to consultant with Ten Motives & CIRRO (2014 -2016). Part of a creative team that promoted and sold into 8,500 Tesco, Sainsbury, Co-op, Asda stores as well as convenience chains as well as 8 company-owned stores. Launching these specialist V-Stores was a particular favourite for me as it allowed me to champion smoking cessation via physical and digital promotion & sales, elements I’m passionate about!

After Ten Motives sold to BAT in 2016, I continued my support for the vape industry, transferring to LUMO E-liquids wholesale division, working closely with vape owner operators facilitating branded and white-label solutions.

Early 2017, I left to fly solo, creating Power 2 Vape (buying group) & Ecig Amnesty (Smoking Cessation) using a promotional vehicle to launch and promote several successful brands. Power 2 Upgrade (Vape - CBD - Hemp) Dispensary opened its doors in 2019 this was the frontrunner for UPGRADE Cent R.

These start ups have provided me with many skills and rich experiences, I consider myself to be a seasoned sales & marketing professional that has now supported multiple brands and platforms with tools needed to secure new business and optimise existing accounts.

From April 2024, I will have accrued 10 years experience within the Vape & CBD industry focused on cultivating bold and innovative concepts, taking them to market with a steadfast faith in the limitless potential of collaboration. I’m a skilled FMCG salesman. I excel in refining sales and marketing tactics, conducting thorough prospecting and driving successful deals whilst building mutually beneficial partnerships.

Early 2017, I left to fly solo, creating Power 2 Vape (buying group) & Ecig Amnesty (Smoking Cessation) using a promotional vehicle to launch and promote brands. Power 2 Upgrade (Vape - CBD - Hemp) Dispensary opened its doors in 2019 this was the frontrunner for UPGRADE Cent R which sadly ran out of cash.

however I must be objective and appreciate that if only I had built my own brands, if only I had opened my physical dispensary sooner, if only I had not tried to go online with a platform that is optimised for a face to face educational service based set up…the list can go on and hindsight is a wonderful thing!